TikTok

Account Management FMCG GRKA Project Intern (E-Commerce) - 2026 Start

Ho Chi Minh City, Vietnam · On site · Internship · Internship

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In particular, the e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users.

As a Project Intern, you will contribute to impactful short-term projects and gain hands-on experience in a fast-paced, professional environment. This internship offers the opportunity to develop practical skills, apply your knowledge to real-world challenges, and explore your career interests.

Applications are reviewed on a rolling basis, so we encourage you to apply early.

About the team

The FMCG GRKA team manages a concentrated portfolio of Global and Regional Key Accounts, with a major business focus on HBPC (Home, Beauty & Personal Care) and MKB (Moms, Kids & Babies). The team works closely with commercial, campaign, platform, and cross-functional teams to drive account growth, operational excellence, and business execution for strategic partners.

About the role

As a account management intern, you will support the growth and day-to-day management of merchants in the FMCG category on TikTok Shop. You will work closely with line managers and cross-functional teams to ensure smooth operations and drive merchants performance.

This role offers hands-on experience in merchant management, data analysis, and e-commerce operations in a fast-paced environment, helping you build a strong foundation for your future career.

Responsibilities:

  • Manage and grow a portfolio of key accounts of HBPC & MKB, owning their day-to-day performance and development
  • Analyze merchant performance (traffic, conversion, AOV, GMV) to identify gaps and drive actionable improvements
  • Drive merchant participation and execution in campaigns, ensuring readiness and maximizing sales impact
  • Work closely with merchants to optimize assortment, pricing, and content (livestream & short video) to improve conversion
  • Identify and scale high-potential merchants, building repeatable growth cases across the portfolio
  • Coordinate with cross-functional teams (Campaign, Ads, etc.) to resolve issues and unlock merchant growth
  • Maintain accurate merchant data and ensure timely communication of platform updates, policies, and initiatives

Qualifications

Minimum Qualifications:

  • Currently pursuing a Bachelor's degree in Business, Economics or a related field.
  • Strong analytical and logical thinking mindset
  • Comfortable working with data (Excel/Google Sheets is a must)
  • Good communication and stakeholder management skills
  • Proactive, responsible, and able to manage multiple tasks under deadlines

Preferred Qualification:

-Interest in E-commerce, especially Health, Beauty, Personal Care and Moms & Baby category is a plus

  • Ability to follow structured processes while identifying improvement opportunities
  • Data-driven thinking with attention to details
  • Ownership mindset (proactive follow-up, not waiting to be pushed)
  • Willingness to learn fast and adapt in a fast-paced environment

If you have any questions, please reach out to us at apac-earlycareers@tiktok.com

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