Building a business in Vietnam

Cover of The OV Guide to Building a Business in VietnamThe full guide is for OV members

A guide for Overseas Vietnamese building a company in Vietnam, or thinking about it.

Vietnam's economy grew 8% in 2025, and the country has the policy support and the money for new companies. What it is short of is founders. Overseas Vietnamese who know both Vietnam and another market are well placed to start something here.

Starting up still raises questions most of us have never had to answer. Who can own the company? How long does setup take? How does tax work, where does the money come from, and how do you get paid?

This page answers them for your situation as an Overseas Vietnamese, and we keep it current as the rules change. It is the open part of The OV Guide to Building a Business in Vietnam. The full guide is for OV members and adds the experience of 12 founders who built companies here.

The first answer depends on your passport. With Vietnamese citizenship you register as a domestic investor and can have a company within days; with only a foreign passport you follow the foreign investor route, which takes 4 to 8 weeks. A new small or medium company pays no corporate income tax for its first three years.

In short

  • The economy grew 8.02% in 2025, and 83% of online spending comes from Ho Chi Minh City and Hanoi.
  • Venture money is scarce: USD 215 to 509 million in 2025, depending on the tracker, with the ten largest deals taking 72%.
  • Inside Vietnam, prices and contracts must be in VND.
  • File your trademark before you launch: Vietnam gives it to whoever files first.
  • Expect long payment terms: about 45% of B2B sales are on credit.

1. The market

Vietnam has 102.3 million people. The economy grew 8.02% in 2025 and 8.18% in the first half of 2026, and on 1 July 2026 Vietnam joined the World Bank's upper-middle-income group.

80% of people use a smartphone. Shoppers spent VND 429 trillion on the main e-commerce platforms in 2025, up 35%, and platform sales grew another 44% in the first half of 2026. 83% of that spending came from Ho Chi Minh City and Hanoi, so a consumer business starts in the two big cities.

Vietnam aims for a digital economy worth about 30% of GDP by 2030, yet trackers counted only around 40 venture-backed startups in 2025. The policy and the money are there. Founders are scarce.

Sources: Government of Vietnam · Viet Nam News · Tuoi Tre · Vietnam Briefing · VietnamPlus

In the members’ guide: how a founder tests a problem with twenty people before building anything, and which sectors an AI founder thinks Vietnam is missing.

2. Funding

Venture capital. Trackers disagree on 2025. VinVentures counted about USD 215 million in 41 deals. A report by NIC, BCG and Do Ventures counted USD 509 million in 103 deals, 70 of them before Series A. The ten largest deals took 72% of the money. Across Southeast Asia, Singapore took 91% of the USD 5.4 billion raised. Francois Le Nguyen, a former VC who later sold his own company, thinks most companies should not raise venture capital at all.

Banks. Only 20 to 25% of small and medium firms get bank financing, mostly against property. Average lending rates ran from 8.4% to 10.7% a year in August 2026.

What the state offers.

Sources: Viet Nam News · TechNode Global · The Investor · Thailand Business News · VietNamNet · Vietnam Banks Association · Thu Vien Phap Luat · PwC · LuatVietnam

In the members’ guide: what a first-time founder learned after raising more than USD 1 million, and why another built a global company without investors.

3. Setting up the company

Which entity. Most founders use a limited liability company. A joint stock company needs at least three shareholders and can issue shares to investors. Since 1 July 2025, every company must report owners with 25% or more. Hao Tran, co-founder of Vietcetera, advises putting the company in your own name if you can.

With Vietnamese citizenship you register as a domestic investor. The certificate comes within 3 working days, and the state fee is VND 25,000 until the end of 2026, free online. With two passports, you may choose domestic or foreign investor rules.

With only a foreign passport you are a foreign investor:

One law firm publishes setup costs of VND 3.5 to 10 million for a domestic company and VND 26 to 150 million for a foreign-invested one.

Sources: Invest Vietnam · Allen & Gledhill · Vietnam Law Magazine · MISA · Thu Vien Phap Luat · DFDL · Emerhub · ASEAN Briefing · ManAudit · Duane Morris · Vietnam Briefing · Viet An Law

In the members’ guide: why one founder's several brands under one company made fundraising harder, and how members found a formation lawyer and a tax adviser within a day.

4. Tax, money and getting paid

Tax. Corporate income tax is 15% if last year's revenue was up to VND 3 billion, 17% up to VND 50 billion, and 20% above that. A new small or medium company pays none for its first three years. The yearly business licence fee was abolished on 1 January 2026. VAT is 10%, cut to 8% for many goods and services until 31 December 2026.

Currency. Inside Vietnam, prices, contracts and payments must be in VND. Since 9 February 2026, quoting in foreign currency can cost a company up to VND 100 million.

Getting paid. About 45% of B2B sales in Vietnam are on credit, and three-month terms are more than twice as common as elsewhere in the region (Atradius, 2026). Linh Pham of Logivan has seen clients delay or skip payment, even on million-dollar contracts. Contract penalties are capped at 8% of the breached obligation, so put late-payment interest in every contract. Commercial claims expire after two years, and arbitration at VIAC starts at VND 16.5 million.

Sources: EY · Government of Vietnam · VnEconomy · KPMG · DFDL · Thu Vien Phap Luat · Atradius · Allianz Trade · VIAC

In the members’ guide: why one founder calls not understanding finance his biggest regret, and what he would repeat instead of inventing new concepts.

5. Costs, team and the newer rules

Costs. A coworking desk at Dreamplex starts at VND 1.8 million a month. Offices in Ho Chi Minh City ask about USD 47 per m² a month for Grade A and USD 27 for Grade B (CBRE, Q2 2026). The minimum wage in the main cities is VND 5.31 million a month in 2026. Monthly bookkeeping for a small company costs about VND 1.5 to 5 million.

Rules that catch founders out.

Sources: Dreamplex · CBRE · Vietnam Briefing · ManTax · Tilleke & Gibbins · Baker McKenzie · Tuoi Tre

In the members’ guide: what members pay for a bilingual assistant, and why one founder says every strong hire changed his business.
Cover of The OV Guide to Building a Business in Vietnam

For OV members

The OV Guide to Building a Business in Vietnam

This page has the rules and the costs. The guide has the founders: what 12 people who built companies in Vietnam did, and what they would do differently.

people in the guide
12
steps in the plan
12
  • Lessons from founders in logistics, media, deep tech, payments, education, F&B and AI, and from members, through OV sessions and the OV Podcast
  • A 12-step plan, from picking the problem to hiring and leading a team
  • The full checklist before you spend serious money, and the PDF edition
  • Updated every month, and you can ask the people quoted
Apply to join

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Checklist before you spend serious money

The questions to answer first. The members' guide has the full checklist.

  1. Why Vietnam, why now, and why you?
  2. What problem do you solve, and who pays for it?
  3. Are you building for Vietnam, from Vietnam or through Vietnam?
  4. Will you fund it from revenue, or does it need capital to exist?
  5. What is the smallest test you can run this month?
  6. What are your startup cost, monthly burn and runway?
  7. Will you register as a domestic or a foreign investor?
  8. Is your trademark filed?
  9. Do you have an accountant, prices in VND and active consent for personal data?
  10. Who around you has built here before?

For OV members

The OV Guides

Moving to Vietnam, building a business and building a career. Built with the people who did it, updated every month, with more guides on the way.