Zalo

Marketing Collaborator, Zalo Game

Ho Chi Minh City, Vietnam · On site · Mid level

What you will do

  • Collaborate with the team to build compelling marketing presentations from ideation to execution, serving both internal and external stakeholders;
  • Support the preparation of pitch decks, game campaign recaps, performance reports, and strategy proposals;
  • Analyze in-game data and marketing KPIs to derive insights and visualize them in an engaging and logical way;
  • Work closely with Product and UA teams to ensure consistent storytelling and alignment on project timelines;
  • Take part in brainstorming sessions for new campaign ideas and content directions.

What you will need

  • Passion for the gaming industry and a strong interest in game publishing or marketing;
  • Strong proficiency in PowerPoint and Figma; ability to structure and design clear, professional-looking slides;
  • Good analytical mindset; familiarity with game performance metrics such as retention, ARPU, CPI... is a strong plus;
  • Ability to work independently, manage timelines, and adapt to fast-paced changes;
  • A background in marketing, communications, game design, or business-related fields is preferred;
  • Prior experience in creative or marketing projects (school, internship, freelance...) is a bonus.

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