Shopee

Senior Social Media Partnerships - Marketing, Shopee

Ho Chi Minh City, Vietnam · On site · Senior

English working language

Responsible for driving growth across social media Ads, marketing communications, and KOL acquisition to strengthen social media affiliate adoption and business performance.

  • Take responsibility for Ads strategy to improve traffic performance and efficiency.
  • Develop and implement marketing communication plans to support project objectives and creator engagement.
  • Drive KOL acquisition initiatives to expand the creator base and increase platform activity.
  • Work closely with cross-functional teams and external partners to ensure strong alignment and execution.
  • Monitor campaign performance, analyze results, and optimize based on data-driven insights.
  • Other adhoc task as assigned.

Requirements

  • At least 3 years of experience in strategic partnerships, business development, marketing strategy, or commercial roles.
  • Data analytical and reporting capabilities as well as critical thinking for evaluating deal and/or campaign effectiveness.
  • Excellent communication, relationship-building, and coordination skills.
  • Proven project management skills with the ability to handle multiple partnerships simultaneously.
  • Good command of English.
  • Proficient in google suites products.
  • Bachelor’s degree in Business, Marketing, or related field.
  • Direct experience in e-commerce or tech field.
  • Social media platform knowledge and KOL management experience.

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