Brand

The OV brand.

Our icon, logos, colours and type, and how to use them. For partners, press and City Leads.

Download brand assets

ZIP with the icon, logos and family lockups in SVG and PNG

The OV icon

Our main mark. Use it wherever OV appears, at 16 px tall or more on screen.

Logos

The full logo for readers who may not know OV yet. A family lockup when the subject is one OV program.

Colour

Three colours: navy text on white, white text on navy, white text on black. Photos are the only place for full colour.

  • OV Navy

    #040A16RGB 4, 10, 22

  • Black

    #000000RGB 0, 0, 0

  • White

    #FFFFFFRGB 255, 255, 255

Typography

Two families, both free on Google Fonts.

Guidelines

You can use our marks to refer to OV, as long as you follow these rules.

The name
OV, in capitals, with no dots. In full: Overseas Vietnamese, with a capital O. Never O.V., Ov or a translation.
Programs
OV Summit, OV Podcast, OV Jobs, OV Ventures, OV Mentorship, OV Coffee Chats, OV Vietnam Brief. Always with OV in front.
Files
Use the files from the download as they are. Navy on light backgrounds, white on dark ones.
Space
Leave clear space around the icon of at least half its height.
Partnerships
Write a partnership as “OV × Partner”.
What not to do
Don’t change the shape, colour or proportions, or add outlines, shadows or effects. Don’t build a new logo from the icon. Don’t suggest OV endorses you unless we agreed in writing, or use our icon or names in your own product, event or account name.

OV, the OV icon and the names of OV programs, such as OV Summit, OV Podcast, OV Jobs and OV Ventures, are trademarks of Overseas Vietnamese Pte. Ltd.

Questions about the brand?

Planning something with our name or logo on it? Send it to us before it goes out and we will reply quickly.

partnerships@overseasvietnamese.com

Writing about OV? Go to the press page